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Advertising: principles and practice

Wells, William

Advertising: principles and practice - 7th - New Delhi: Pearson Education ,2006. - 366p. NA Original

Includes Index

ISBN: 9788131714140

Subjects--Personal Names:
Social Sciences

Subjects--Topical Terms:
Management

Dewey Class. No.: 659.1 WEL

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Advertising: principles and practice