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Services Marketing

Wirtz, Jochen; Lovelock, Christopher

Services Marketing - 8th - New Delhi: Pearson Education ,2018. - 572p. 0 Original

Includes Index

ISBN: 9789332587687

Subjects--Personal Names:
Management

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.8 WIR

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Services Marketing