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Marketing Analysics: data-driven techniques with microsoft excel

Winston ,Wayne L.

Marketing Analysics: data-driven techniques with microsoft excel - 1st - New Delhi: Wiley Eastern ,2018. - xvii, 681p. NA Original

Includes Index

ISBN: 9788126548620

Subjects--Personal Names:
Management

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.80072 WIN

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Marketing Analysics: data-driven techniques with microsoft excel