00423nam a2200157Ia 4500008004100000020001800041082001500059100004100074245003700115250000800152260003300160300002300193500001900216600001500235650001500250240925s9999 xx 000 0 und d a9780324320879 a658.83 ZIK aZikmund, William G.; Babin, Barry J. 0aEssentials of Marketing Research a3rd aLondon:bThomas learc,2007. a668p.b0fOriginal aIncludes Index aManagement aManagement