TY  - BOOK
AU  - Lane, W. Ronald; King, Karen Whitehill; Russell, J. Thomas
TI  - Advertising Procedure
SN  - 9788131719558
U1  - 659.1 LAN 
PY  - 2008///
CY  - Uttar Pradesh
PB  - Pearson Education Inc
KW  - Social Sciences
KW  - Management
N1  - Includes Index
ER  -