Zeithaml,  Valarie. <br/><br/>
Service Marketing: Integrated customer focus across the firm 

 - 6th 
 - New Delhi:  McGraw Hill Education (India) Private Limited  ,2013. 
 - 770p.  NA  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9781259026812 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8 ZEI