TY  - BOOK
AU  - Zeithaml,  Valarie.
TI  - Service Marketing: Integrated customer focus across the firm
SN  - 9781259026812
U1  - 658.8 ZEI 
PY  - 2013///
CY  - New Delhi
PB  - McGraw Hill Education (India) Private Limited
KW  - Management
N1  - Includes Index
ER  -