Keller, Kevin Lane; Parameswaran, Ambi M. G. <br/><br/>
Strategic Brand Management: building, measuring, and managing brand equity 

 - 4th 
 - Uttar Pradesh:  Pearson Education Inc  ,2018. 
 - 100p.  NA  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9789332542204 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.827 KEL