Hooley,  Graham; Piercy, Nigel F. <br/><br/>
Marketing Strategy and Competitive Positioning 

 - 5th 
 - Uttar Pradesh:  Pearson Education Inc  ,2012. 
 - 349p.  NA  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9780273740933 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.802 HOO