00453nam a2200157Ia 4500008004100000020001800041082001600059100003800075245005100113250000800164260005000172300002400222500001900246600001500265650001500280240925s9999    xx            000 0 und d  a9780273740933  a658.802 HOO  aHooley,  Graham; Piercy, Nigel F. 0aMarketing Strategy and Competitive Positioning  a5th  aUttar Pradesh:bPearson Education Incc,2012.  a349p.bNAfOriginal  aIncludes Index  aManagement  aManagement