Kotler, Philip <br/><br/>
Principles of Marketing  

 - 17th 
 - New Delhi:  Pearson Education  ,2018. 
 - 550p.  0  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9789352865611 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT