00446nam a2200157Ia 4500008004100000020001800041082001500059100004500074245004700119250000800166260004200174300002300216500001900239600001500258650001500273240925s9999 xx 000 0 und d a9788131731819 a658.83 MAL aMalhotra, K. Naresh ; Dash, Satyabhushan 0aMarketing Research: an applied orientation a6th aNew Delhi:bPearson Educationc,2011. a757p.b0fOriginal aIncludes Index aManagement aManagement