00400nam a2200157Ia 4500008004100000020001800041082001400059100002300073245002400096250000800120260004200128300002300170500001900193600001500212650001500227240925s9999 xx 000 0 und d a9789332549517 a658.8 AND aAndreasen, Alan R. 0aStrategic Marketing a7th aNew Delhi:bPearson Educationc,2015. a917p.b0fOriginal aIncludes Index aManagement aManagement