Wirtz,  Jochen; Lovelock,  Christopher <br/><br/>
Services Marketing 

 - 8th 
 - India:  Pearson Education  ,2018. 
 - 609p.  NA  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9789332587687 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8 WIR