Kurtz, David L. <br/><br/>
Principles of Contemporary Marketing 

 - 15th 
 - New Delhi:  Cengage Learning  ,2012. 
 - 288p.  0  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9788131519585 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8 KUR