Stewart, David ; Saren, Michael <br/><br/>
The Marketing Pathfinder: key concepts and cases for marketing strategy and decision making 

 - NA 
 - New Delhi:  John Wiley & Sons  ,2014. 
 - 495p.  0  Original 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>9781119961765 
<br/><br/><label>Subjects--Personal Names: </label><br/>Management
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.802 STE