TY  - BOOK
AU  - Batra, Rajeev
TI  - Advertising Management
SN  - 9788177588507
U1  - 659.1 BAT 
PY  - 2018///
CY  - India
PB  - Pearson Education
KW  - Social Sciences
KW  - Management
N1  - Includes Index
ER  -