TY  - BOOK
AU  - Simon, Francoise
TI  - Building global biobrands: taking biotechnology to market
SN  - 074322244X
U1  - 660.60688 SIM 
PY  - 2003///
CY  - New York
PB  - Free Press
KW  - Social Sciences
KW  - Management
N1  - Includes Index
ER  -