TY  - BOOK
AU  - Murray, Chris
TI  - The marketing gurus: lessons from the best marketing books of all time
SN  - 1591841054
U1  - 658.8 MUR 
PY  - 2006///
CY  - New York
PB  - Penguin Books
KW  - Management
N1  - Includes Index
ER  -