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Results of search for 'au:"Shimp, Terence A."'
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Shimp, Terence A.
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1.
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications
by
Shimp, Terence A
Edition:
9th
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New Delhi:
Cengage Learning
,2013
Availability:
Items available for loan:
UITU Library
(1)
Call number:
658.82 SHI
.
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2.
Integrated Marketing Communication in Advertising and Promotion
by
Shimp, Terence A
Edition:
8th
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publication details:
New Delhi:
Cengage Learning
,2010
Availability:
Items available for loan:
UITU Library
(1)
Call number:
658.802 SHI
.
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