000 00521nam a2200181Ia 4500
008 240925s9999 xx 000 0 und d
020 _a9788126563418
082 _a659.1 WIN
100 _aWind, Yoram ; Hays, Catharine Findiesen
245 0 _aBeyond Advertising: creating value through all customer touchpoints
250 _aNA
260 _aNew Delhi:
_bJohn Wiley & Sons
_c,2016.
300 _a191p.
_b0
_fOriginal
500 _aIncludes Index
600 _aSocial Sciences
650 _aManagement
942 _cBK
999 _c17152
_d17152